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Inside surprising seaside hotel that’s now the UK’s best – with theme park views and free park tickets


THE Boulevard Hotel in Blackpool was named the best Luxury Lifestyle Hotel in the UK at an awards show in Northern Ireland.

It beat the likes of The Ritz Hotel in London, The Caledonian in Edinburgh and The Chelsea Harbour Hotel & Spa to the top spot.  

a large building with lots of windows is lit up at night
The Boulevard Hotel in Blackpool has been named the best in the UK
a hotel room with a large bed and a view of the ocean
Some of the rooms at the seafront hotel have views overlooking the coast

The Blackpool-based hotel scooped two other awards, including being named the Best Luxury Hotel in Northern Europe for the second year running and having the Best General Manager in Northern Europe.

Each of the nominations were evaluated based on several criteria, including luxury, presentation and guest feedback.

Over 300,000 guests and industry experts then voted on each of the nominations to name the winners.

Located on Blackpool‘s Ocean Boulevard, the aptly-named Boulevard Hotel first opened to the public in 2019.

Guests can book to stay in seven different types of rooms, including 120 Stylish Rooms, eight Junior Suites, two Park View Suites, eight Coastal Suites and family rooms.

Each of the rooms features bespoke artwork, including handmade furniture.

The Park View Suites have views overlooking Pleasure Beach Resort, one of the country’s best-loved seaside attractions.

These suites also have a separate living room, designer toiletries, bathrobes, slippers and a bottle of prosecco on arrival.

Meanwhile, the Coastal Suites have sea views and come equipped with an espresso machine, complimentary wine, luxury linen and Hungarian down duvets.

The £12 million hotel also has a restaurant called Beachside, which has enough space to seat 120 guests.


Afternoon tea is served between 12pm and 4pm every day and costs £29.95 per person, while dishes from the a la carte menu can be ordered from 5pm onwards.

Other facilities at the hotel include a state-of-the-art gym.

Amanda Thompson OBE, CEO of Boulevard Hotel said: “We opened Boulevard with the hope of introducing something rather unique to Blackpool, a truly luxurious hotel.

“Being able to add these awards to the hotel’s roster is a massive achievement – especially officially being Northern Europe’s Best Luxury Hotel for a second year running.

“A huge thanks to Klaus and all of the team who work so hard. And of course, thanks to all of our wonderful guests for voting for us.”

Previous visitors have raved about the hotel, with a 4.5/5 star rating from over 1,000 reviews on TripAdvisor.

One person wrote: “A great hotel stayed with comfortable areas and spacious rooms. We had dinner and breakfast and all were to a high standard.”

Another wonderful stay at this stunning hotel

Another added: “A beautiful modern and clean hotel, with very spacious rooms and lovely comfortable beds.”

A third person wrote: “Another wonderful stay at this stunning hotel.”

Rooms at the Boulevard Hotel start from £85 per night and include free tickets to Blackpool Pleasure Beach Resort.

The Boulevard Hotel is a one-minute walk from Blackpool Pleasure Beach Resort, a seaside theme park that has a host of A-list fans.

Tim Burton, who is arguably the town’s biggest fan, first visited Blackpool in 2006 to watch The Killers perform.

The Hollywood Director visited Blackpool last year when he was filming Beetlejuice Beetlejuice, boarding the theme park’s haunted ghost train for inspiration.

Other A-listers have been spotted in the northern seaside town, including Robbie Williams and Samuel L Jackson.

There are plenty of free activities in Blackpool too, including taking a selfie outside Blackpool Tower.

Stanley Park is also free to enter, with many activities costing just £1.

The town’s famous Blackpool Illuminations cost £2.4 million to stage, attracting more than 3.5 million visitors to the town every year.

What is it like to stay at the Boulevard Hotel?

THE Sun’s Christina Walker stayed at the Boulevard Hotel when it first opened, here’s what she thought…

During my stay at the Boulevard Hotel, I enjoyed one of their 120 stylish rooms, which boasted stunning views of the coast and was just a stone’s throw from the iconic Blackpool Pleasure Beach—you could even see the rollercoasters from the hotel windows!

The spacious Coastal suite was the perfect retreat after a thrilling day at the park and was tastefully designed using British decor and Designers Guild fabrics.

My husband and I welcomed the cozy down duvets and goose feather pillows after a day of sea air and exhilarating rides.

Though we didn’t stay in a family room, I’d happily return having seen the 6ft bunk beds that came with their own TV, lighting, and charging ports.

Despite the 90-seat capacity, the signature restaurant, The Beachside had a romantic ambience, with breathtaking sunset views.

The menu featured nostalgic but elevated seaside classics and all courses were made from locally-sourced ingredients that celebrated the rich flavours of Lancashire.

For starters, I enjoyed crisp morsels of monkfish “scampi”. For my main, I savoured a slow-cooked braised beef cheek, and I couldn’t resist finishing with a sticky toffee apple crumble!

I can see why The Boulevard Hotel has been named the Best Luxury Lifestyle Hotel in the UK.

Meanwhile, this theme park is the best value in the country and has the shortest queue times.

And this award-winning theme park is opening a new £300m attraction in the UK.

a hotel room with a large bed and a purple chair
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Other rooms at the hotel have views overlooking Blackpool Pleasure Beach Resort[/caption]

a roller coaster is in the background of a building
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Rooms at the hotel start from £85 per night[/caption]

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