AMAZON has confirmed its stance on the upcoming presidential election and the running of commercials.
Donald Trump and Kamala Harris will go head to head in the voting on November 5.
Charissa Thompson is the host of Amazon Prime’s coverage of Thursday Night Football[/caption]
Donald Trump and Kamala Harris will go head to head in the US presidential election on November 5[/caption]
And adverts for their respective republican and democratic campaigns are running on US television leading up to the polls.
NFL games typically dominate television ratings – meaning they have most eyeballs on them.
And they have become prime spots for both Trump and Harris to campaign for votes.
The commercials have been seen on networks such as Fox, ABC, CBS and NBC.
But Amazon Prime confirmed its stance on campaign messages.
Political commercials are against the company’s guidelines and will not feature during NFL games.
Amazon policy bans adverts that are, “Political, such as campaigns for or against a politician or a political party, or related to an election, or content related to political issues of public debate.
“During an election year we prohibit media products about a specific political party, issue, or candidate.”
Amazon holds the rights to Thursday Night Football and three more live NFL games before the election on November 5.
And fans on social media loved hearing the news that they won’t be seeing campaign ads while watching football.
“Everyone needs to do this,” one said.
“Those ads are so annoying. Rare Amazon Prime W,” another posted.
A third said, “Major W tbh. It’s good to have a few hours without the noise.”
While a fourth also added, “W everyone needs to do this.”
Amazon’s NFL games averaged 11.86 million viewers in the 2023 season.
That is down from the average of 17.9 million – which includes a lot of games on free-to-air networks.
This year’s TNF opener between the Miami Dolphins and Buffalo Bills averaged 14.96 million viewers.
That made it the third most-watched NFL broadcast in the streaming service’s history.
Amazon is in year two of it’s deal with the NFL for Thursday Night Football.
The US election, meanwhile, is set to go down to the wire between Trump and Harris.
