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I’m over 50 – the anti-ageing concealer hack you need to try to make your eyes pop and soften fine lines

A WOMAN has shared her top trick to apply concealer at the age of 50 to brighten the under eye and soften the look of wrinkles.

Kim, who is 55, took to social media to show off her concealer hack which was specific for women over 50.

a woman in a white tank top points to her concealer placement
tiktok.com/@kimlightupyourface

Kim shared her go-to concealer hack to make her eyes pop[/caption]

a woman wearing a denim jacket and a white tank top says follow for easy over 50 makeup tips
tiktok.com/@kimlightupyourface

Not only did it brighten the are it also smoothed her fine lines[/caption]

The beauty fan regularly shares her make-up tips online to help those with more mature skin find what works for them.

In the clip, she revealed how the concealer made eyes pop – and why you need to stop using it in shades lighter than your skin tone.

She first showed how she looked without any concealer on, and while she looked gorgeous, you could see she had dark circles and fine lines around the eyes

So she decided to cover them up with some concealer but instead of applying it to the entire area she only focused on the inner corner of her eyes.

Kim explained: “For mature women, the placement of concealer directly under the eye is crucial for achieving a youthful and radiant appearance.

“Instead of applying it directly in the hollow of the under-eye area, it’s more effective to highlight the area in the corner of the eye and slightly lower, which can help to lift and brighten the face.”

She also revealed that using lighter concealers to create brightness can actually make you look worse.

“Using a concealer that is only one or two shades lighter than your normal foundation shade ensures a natural look, avoiding the stark contrast that can emphasise fine lines and wrinkles,” she explained.

Instead, she suggeszted opting for a colour correct rather than a concealer.

She continued: “This technique not only conceals dark circles but also reflects light in a way that rejuvenates the overall complexion, creating a more vibrant and fresh look.


“By focusing on strategic placement, mature women can enhance their beauty while maintaining a soft and subtle finish.”

The clip posted to her TikTok account @kimlightupyourface has since gone viral with over 726k views and 5,800 likes.

Plenty of women took to the comments thanking her for the make-up hack.

One person wrote: “Really love your makeup tip.”

Top 40 beauty tips that have been handed down from generations

1. Never go to bed in make up

2. Moisturise daily

3. Don’t pick at your spots, to avoid scarring

4. Get enough sleep to prevent tired-looking skin

5. When it comes to make-up, less is more

6. Trim your hair regularly to prevent split ends

7. Don’t forget to moisturise your neck and décolletage

8. Drink a big glass of water each morning to cleanse and rehydrate

9. Gently pat your face dry with a towel instead of rubbing to avoid irritation

10. Avoid using too much heat on your hair to prevent damage

11. Remove makeup gently, especially around the eyes

12. Use a lip balm to keep your lips soft and prevent chapping

13. Put cucumbers on eyes to help reduce puffiness

14. Choose a foundation that matches your neck to avoid a mismatched face

15. Wash your face in cold water after cleansing to close pores.

16. Rinsing hair in cold water to increase the shine

17. Wear sunscreen/SPF protection every day, no matter the weather

18. Use a cold spoon to reduce under-eye puffiness

19. Use petroleum jelly to tame brows and moisturise lips

20. Test skincare products on a small patch of skin before using them all over your face

21. Never spend longer than 30 minutes in direct sunlight

22. Exfoliate your skin regularly to remove dead skin cells

23. Wear gloves on hands and socks on feet after putting cream on overnight

24. Wear brown mascara for a less harsh look

25. Apply blush to the apples of your cheeks for a natural glow

26. Wash hair in beer to make in shiny

27. Invest in a good quality eye cream

28. Keep your makeup brushes clean to avoid breakouts

29. Apply eye cream to reduce puffiness and dark circles

30. Apply a heat protectant before using styling tools on your hair

31. Brush your hair 100 strokes per day

32. Head massages for hair growth

33. Deep condition your hair weekly to keep it healthy and shiny

34. Wrap hair in a warm towel to enhance a hair treatment

35. Use a silk pillowcase to reduce hair frizz and skin wrinkles

36. Use a facial mask once a week for deep cleansing

37. Use a gentle, non-comedogenic cleanser to prevent clogged pores

38. Exfoliate your lips using your toothbrush

39. Use mayonnaise as a hair conditioner

40. Use a primer before applying foundation for a smoother finish

Another commented: “Looks great!”

“60 here….thank you for the tips, they’ve been a huge help,” penned a third.

Meanwhile a fourth said: “You’re so beautiful!”

“I appreciate seeing women my own age like this,” claimed a fifth.

Someone else added: “You look amazing!”

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